KOLab
  • Overview
    • KOLs are Losing Billions
    • The Solution: Web3's First E/Acc Marketplace
  • Protocol Architecture
    • Basic Features
      • Client Facing Features
        • Influencer Finder
        • Performance Analyzer
        • Campaign Manager
        • Influencer Manager
      • Talent Facing Features
        • Account Management
        • KOL Bundling
        • Bounties
        • Equity Deals
    • Frontier Tech
      • 3 Step Flow
      • PromoteAPI
      • Object Based KOLs (truth terminal)
      • Real Time Ask (RTA) Infrastructure
        • Dynamic Campaign Pivoting
      • Brand Safety AI
      • Ad Metrics Market Making
      • Influencer Analytics Extension
  • MarDAO
    • Web3's First Public Agency
      • Dispute Mediation
      • Copytrade Strategy Creation
      • KOL Rating Algo: Sentegrity
        • Sentegrity Initial State Mathematics
  • KOLaboration Culture
    • Pot
    • Partner Integrations
  • Tokenomics
    • $KOLAB Incentive Programs
      • Dynamic Emissions
      • Vesting
    • Fee Structure
  • Foundation
    • KOLab Foundation
  • Appendix
    • Contract Addresses
    • Glossary of Terms
    • Reference Projects
  • Website
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  1. Protocol Architecture
  2. Frontier Tech
  3. Real Time Ask (RTA) Infrastructure

Dynamic Campaign Pivoting

PreviousReal Time Ask (RTA) InfrastructureNextBrand Safety AI

Last updated 7 months ago

implies the ability to automate campaign payment redirection according to real time data.

A Youtube livestreamer accepts a 24 hour Real Time Ask campaign from a skateboard company with a minimum benchmark of 500 concurrent viewers. The livestreamer collects payment in block-by-block intervals until his stream falls below 500 concurrent viewers 13 hours into the campaign. The payment is automatically stopped and redirected to the campaign manager's second-choice KOL.

RTA infrastructure